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Marketing in Uncertain Times – a Town Hall Expert Panel Discussion – Apr 16

An on-line discussion with other members and thought leaders in a virtual Town Hall with Expert Panelists.

Join our Virtual Town Hall as our Expert Panelists share their insights on the current disruptions and answer questions from the audience (live).

Please bring your questions for the Panelists.

This event will be recorded and available in the Library after the event.

Our Panelists for this meeting are:

  • Gerry Katz – Vice Chairman at Applied Marketing Science, Inc., is a recognized authority in the area of innovation, new product development, market research, and Voice of the Customer expert.
  • Jeff Bennett – Founder and Managing Partner, Amphora Consulting, a B2B strategy specialist.

Moderator for this discussion is

  • Ralph Oliva, ISBM Director Emeritus & Penn State Professor of Marketing. Ralph will moderate a discussion of how marketing professionals can navigate now and position for a stronger future.


Missed this webinar presentation? Available now On Demand free for 30 days. (You will be asked to register to watch the replay)

After 30 days, ISBM Members will be able to watch indefinitely in B2B Pulse.

Watch Now

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