Early-stage Ideation and Rapid Opportunity Discovery for Industrial Companies
ISBM Webinar with Aperture.ai
Description:
Industrial innovation is inherently a risky endeavor as long product development cycles, rapidly changing market dynamics, and regulations can change well before a product makes it to market. For that reason, finding the right problem to solve at the front end of innovation is a critical component for long-term portfolio success. Innovators and marketers need to ensure their organizations have a robust pipeline of relevant opportunities they know 1) are important to the market and 2) their organizations can act on.
In this webinar Aperture will discuss proven processes and AI-powered techniques to rapidly build opportunity pipelines, test hypotheses, and guarantee product development pipelines will achieve the desired level of organic growth. We will introduce tools and methods for defining capabilities and domains of interest, surfacing important problems, identifying, and evaluating potential opportunities, and surfacing critical assumptions and next steps via several example client questions and datasets.
We will be talking through real examples and data on emerging technology topics such as carbon capture, the hydrogen economy, and others.
About Aperture:
Aperture is a data analytics and software company focused on helping marketers, researchers, and other innovation leaders rapidly identify compelling, data-driven opportunities for growth and innovation.
Speakers:
Jonathan Fegely, President
Jonathan is the Co-founder and President of Aperture.ai. Prior to founding Aperture in 2019, Jonathan spent 15 years consulting on innovation and organic growth. Jonathan has worked with senior executives at some of the most sophisticated technology organizations in the world – from startups to universities to Fortune 500 manufacturers.
Ryan Laudermilch, Director of Business Development
Ryan leads the business development and marketing efforts at Aperture.ai. Previously, as a consultant, Ryan specialized in leading market opportunity explorations and innovation strategy engagements for large international manufacturers in both the public and private sectors.
