ISBM events are designed to deliver

Relevant timely content in an intimate, non-commercial environment, ideal for connecting with
world-renowned thought leaders and creating long-standing friendships with other B2B practitioners

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UPCOMING COURSES

Type Event Title Date Place

ISBM B2B Marketing Mastery TRACK™ 2023

June 6 – September 21, 2023 Online & Face-to-Face,

B2B Marketing Fundamentals (TK1)

June 6, August 8, & September 12, 2023 Online

Advanced B2B Market and Competitive Analysis (TK2)

June 20 & 21, 2023 Face-to-Face, Pittsburgh, PA

B2B Storytelling – for Content Marketing, Customer Presentations, Management Presentations

June 20, 22, 27, & 29, 2023 Online

Voice of the Customer (VOC) in B2B (TK3)

June 22, July 18 & 19, 2023 Online & Face-to-Face, Pittsburgh, PA

The Concept of Value in B2B and Developing Winning Value Propositions (TK4)

September 19 & 21, 2023 Online

PAST EVENTS

Type Event Title Date Place

Critical Email Techniques to Increase Open Rates in 2022

Feb 24, 2022 B2B Pulse™/Library

The 5 Planks of Door Opening Succcess

Nov 04, 2021 B2B Pulse™/Library

Faster Revenue Growth Enabled by New Digital Tools

Sep 22, 2021 B2B Pulse™/Library

ALL PAST PRESENTATIONS

All of our past presentations including webinars, Town Halls and member meetings, are archived and available on our members-only platform, B2B Pulse™.

Member Access
ALL PAST PRESENTATIONS